If you are one of the college seniors in the Class of 2011 still without a job, desperation is probably creeping in. Juggling “living up” your last semester and applying to jobs is a tough situation for any student. It can all seem very overwhelming. There are several important factors to remember during your last semester in order to obtain that dream job—and hold onto your sanity.
Quality Over Quantity
With so many job search websites, it is easy to only apply to jobs through the Internet. Although you’ll definitely want to apply to jobs online, it is important to focus your search. Focus on one or two cities where you can potentially live, but be careful to remain flexible about relocation if needed. Make a list of the organizations in each city you would like to work for, and apply to them.
While firing off resumes and cover letters to each of those organizations, it is crucial to pay attention to detail. Be sure to read the job ad carefully – otherwise, your application could be eliminated immediately. Personalize each cover letter and résumé to match the job description of each organization.
Develop Your Personal Brand
Personal branding is more important than ever. Clean up your online image — make sure your LinkedIn, Twitter, and Facebook accounts portray yourself in a professional and accurate manner. While the photos from that crazy night out might be entertaining to your friends, I guarantee many employers will not feel the same way.
Beyond online, it is important to present your brand to others in-person by networking. Networking is vital in today’s competitive job market. Utilize your alumni network; graduated friends or even parents can be useful contacts. Attend networking events and bring your personal business card with you. Aim for building two-way, mutually beneficial relationships with the professionals at these events—although they can help you significantly in your job search, it’s also important to remember to provide value to them in some way, as well.
Don’t Give Up
Don’t let frustration get the best of you. If you feel you’re in a rut, visit your career services office. They will be able to help you perfect your résumé, cover letter, elevator pitch and much more. Also, browse the multitude of career resources available online, such as free e-books, career blogs, and coaching services. “Senioritis” is common during spring semester, but don’t catch it—it’s important to keep up with your studies along with your job hunt.
If you don’t get an offer you were really hoping for before graduation (most people don’t), consider it “meant to be.” Trust me, you don’t want to be in a position that is not a good fit. The same applies if you are given a job offer. Don’t rush into it—make sure it’s right for you.
So it’s time to put those feelings of desperation aside and get to applying, networking, and branding. Believe in your abilities and others will, too. Always remain optimistic—it comes across in interviews and will keep you motivated!
Let us know how you stay motivated in your job search!
