Why Your Company Needs Millennials [INFOGRAPHIC]

by Brittany Troyer on July 6, 2012

Believe it or not, Millennials want to learn and grow in the workforce and their unique talents may be a hot commodity for employers everywhere.

By the year 2020, Generation Y will account for almost half of all U.S. workers. So, what does that mean for the future of business? Have no fear, because we are a different breed of individuals well equipped with the latest social media knowledge, an eagerness to lead, and a desire for personal development.

In a shaky economy, learning the “who, how, and why” of managing Gen Y will help employers learn to maximize millennials to ensure future success of their companies.

Never underestimate the power of those born between 1976 and 2001, here is why:

Millennials are driven.

  • When asked what is the most influential factor in their current job, 65% of respondents said the opportunity for personal development.

Millennials are tech-savvy powerhouses.

  • On average, this group of individuals switches between their smart devices, laptops, and other media platforms 27 times per hour.
  • Active employees on Facebook can amplify your digital reach as friends of fans represent a set of consumers 34 times larger than fans themselves.

Millennials aspire to lead. 

  • 92% of those surveyed feel as though entrepreneurship education is vital in the new economy and current job market.
  • Get this – 30% of respondents started a business in college!

Check out the full infographic below with even more information about Gen Y and how you can keep them at your company.

Yes, Gen Y is different (thanks to our endless Apple products, smart devices, and social media). Lucky for employers, we are still serious about our personal and professional success.

What are you career goals and aspirations as a millennial? How can you use your Gen Y attributes to be a powerful force in the workforce?

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